We provide marketing materials and guides, work with convention and event planners, and share clear, up-to-date information about the economic impact of visitors to the area. Our work contributes to job creation, economic growth, and the tax base of the communities we serve.
About Us
We are the Greater Birmingham Convention and Visitors Bureau (GBCVB, also known as IN Birmingham), and it is our privilege to tell Greater Birmingham’s story, in order to promote tourism and convention business throughout the region.
Economic Impact
In 2024, 4 million visitors spent a record $2.57 billion in Greater Birmingham, delivering $301 million in tax revenue for the state and Jefferson County, and supporting over 51,887 tourism jobs.
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4.04 million
VISITORS
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$2.57 billion
IN VISITOR SPENDING
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$301 million
TOTAL TAX REVENUE FOR ALABAMA AND JEFFERSON COUNTY
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51,887
TOURISM JOBS
